Thursday, July 22, 2004

Business Scandal Mode -- market morality



This one page note from Samuel Gregg (Acton Institute) starts out with the indictment of top business leaders, Kenneth Lay (Enron), and Martha Stewart; and notes the world wide set of scandals includ Ahold, Parmalat, etc.

Since each and every scandal leads many folk to claim that business is immoral, this page reviews why the argument should be inverted. Why, and how, free enterprise promotes the moral health of society.

Monday, July 19, 2004

The Curse of Choice

The Curse of Choice

There has been discussion about too much choice. Here, from a rock solid profit oriented marketing perspective -- more purchases are better, fewer worse, all are countable -- here is the idea of HOW many folks make a choice.

They eliminate what they don't want. What's left is what they choose.
This is important for web-sites. This article shows how.

Perhaps it's part of why Wal-Mart is popular, better prices on mass volume, with a bit fewer choices.

It's important for those who pine for the fewer choices of communism; less uncertainty.

It's important for politics -- mudslinging, negative campaigns. (But the negative is so overdone, I'm pretty sure a good mostly-positive campaign is possible to be successful)